Brands can interact with our visitors through unique experiences in physical activation space in high footfall locations at key points throughout the year. For example seasonal campaigns and new releases.
• Brand Partnerships
for brands wanting a more long-term presence, we offer global or regional partnerships creating innovative, memorable brand experiences that our customers can engage with through industry leading, integrated Brand and Media opportunities.
• Event Sponsorship
Westfield host several events throughout the year and we provide an opportunity for brands to be incorporated into our events. Themes include Wellness & Wellbeing, Beauty, Fashion, Food and Christmas and cater for our diverse audience. Surprising and delighting our guests with new technology, experiences and learning.
Offering more flexibility than traditional retail, these temporary one-of-a-kind retail ventures allow brands to:
• Test a new location, country or shopping centre.
• Launch their brand to new consumers.
• Retail their product in a flexible and agile way.
• Gather insight into their customer and market.
Digital, in-situ media and creative solutions in our highest footfall locations drive brand awareness and intrigue. Using traditional and non-traditional media sites together in a creative and meaningful way delivers high impact brand communication that leaves a lasting impression on consumers.