Michelbrink’s School Bag Day 2026

The largest selection of school bags in the Ruhr area is back at Westfield Ruhr Park! Starting on 27 December 2025 and every Saturday in January 2026, Westfield Ruhr Park will once again host a real family highlight: Michelbrink's School Bag Day.

Between H&M Home and Pull&Bear, you will find an impressive selection of over 400 school bags from the most well-known brands, including Ergobag, Step by Step, Scout, School Mood, McNeill, Vavoo, DerDieDas and Schneiders Bags.

Children can playfully discover which school bag fits them perfectly. The focus is on ergonomics, safety, functionality and, of course, personal style. Trained experts will be on hand to provide individual advice.

When purchasing a school bag, all families will receive the exclusive Michelbrink Plus Package with lots of valuable extras.

🎒 A free school box full of surprises worth £20.

🎒 A free, personalised name clip (worth £18).

🎒 A 5% voucher for your next purchase of school supplies.

🎒 A souvenir photo with certificate.

🎒 A manufacturer-independent warranty extension to four years.

🎒 A reliable repair service including loaner satchels.

We look forward to your visit and to seeing lots of bright-eyed children!