Stop by with your pre-loved pairs (bring in a whole pile from any brand: the low-rise bootcuts, the bright-pink skinnies, your dad’s relaxed fits). We’ll turn them into housing insulation for communities in need—and give you $20 off new ones.*
*$20 discount valid on purchases of full-price Madewell branded jeans made in Madewell stores or at madewell.com when you contribute one pair of jeans to the Blue Jeans Go Green™ denim recycling program. Not valid on phone orders. Discount cannot be applied to previous purchases or the purchase of gift cards and cannot be redeemed for cash or combined with any other offer. Discount not valid on third-party branded items. Terms are subject to change. Blue Jeans Go Green™ is a trademark of Cotton Incorporated. All denim collected through the Blue Jeans Go Green™ denim recycling program is recycled into insulation, and a portion of this insulation (up to approximately 250,000 square feet) will be distributed to help communities in need.