Year of the Snake at Swatch

Celebrate the Year of the Snake with a watch that embraces the power of adaptability from Swatch. 

Swatch is thrilled to present two unique watches to celebrate the Year of the Snake, and specifically the Wood Snake which is celebrated this year. Inspired by the powerful themes of growth, flexibility and adaptability associated with the Year of the Snake, the new watches are all about embracing the power of transformation and feature vibrant colors and unique details captured in two very distinctive designs. BLUE AND GOLDEN LITHE DANCER and GOLDEN RED BAMBOO are presented in special packaging in the same colors and designs as the watches, making them not only a stylish accessory but also a perfect gift. Available in Swatch stores worldwide starting December 5, 2024.

Flik Flak also celebrates the Year of the Snake with a spectacular kids’ watch. This timepiece makes a great gift for kids as they prepare to say farewell to the old and welcome the new! The snake represents intuition and determination, mystery and wisdom – a clever companion that is fun for kids. The magic of the YEAR OF THE SNAKE lies not just in the timepiece itself. This kids watch comes in a fun and creative packaging that makes it a great gift to treasure – long after the year has passed. The YEAR OF THE SNAKE is a beautiful and distinctive gift for kids to cherish long after the year has passed – and a companion for moments they’ll remember forever.