HUGO

Adaptability to changing trends is essential for the success of fashion brands. In 1993, the German luxury label Hugo Boss segmented its production to create a youth-focused line, HUGO, to meet the needs of its audience. Today, the popular line includes men’s and women’s clothing, footwear, underwear, and accessories. Explore the latest collection of men’s and women’s apparel, leather bags, sneakers, and loafers, designed to craft looks that are flawless down to the last detail.