HELLO, WESTFIELD!
WRAP-UP
This is how we celebrated Wroclavia joining the Westfield family!
Event Summary
On 17 September, Wroclavia officially joined the global Westfield brand—and did so in its own spectacular style! The ceremonial unveiling of the new logo was accompanied by a breathtaking aerial show, followed shortly after by a high-energy concert by Alvaro Soler. Thanks to immersive installations, you were able to truly dive into the world of Westfield. There was also a GlamBot and the iconic “W” bench, where visitors could take a seat and snap a souvenir photo. But that’s not all! Ambient attractions dotted around Wrocław delighted you across various corners of the city. Thanks to Westfield’s acrobats, cloud installations, and drones, we all took off... if only for a moment!
This was our big day
Check out the highlights of the Westfield Wroclavia launch.
We took you on an extraordinary immersive journey!
High emotions, light, sound, and new technologies - let's relive it together!
We've gone out on the town!
Well-known spots across Wrocław became the backdrop for extraordinary moments. Acrobats allowed us to look at the city from a completely new perspective, the Westfield teddy bear welcomed you on the red carpet with high fives, and clouds and drones shaped like the "W" appeared in the sky. All of it to ensure no one missed that something fresh was happening in Wrocław.