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WALK OF GAME STARS SHINE AT FIRST-EVER INDUCTION CEREMONY
Mayor Gavin Newsom proclaims ‘Walk of Game’ day in San Francisco

San Francisco, CA (March 9, 2005) – March 8th was a historic day in San Francisco as the first six stars were unveiled on the Walk of Game, the first-of-its-kind destination for gamers worldwide. This year celebrated the first-ever inductees Shigeru Miyamoto (creator of “Mario Brothers” and “Donkey Kong”) and Nolan Bushnell (co-founder of Atari and “Pong”), in the Lifetime Achievement category, and Halo, Link (The Legend of Zelda), Mario, and Sonic The Hedgehog in the category for favorite Games/Characters. The event drew a capacity crowd of attendees and over seventy members of international press, and culminated with a speech by Mayor Gavin Newsom, who made an official proclamation decreeing Tuesday, March 8th, as ‘Walk of Game Day’ in San Francisco..

In attendance to accept the honors were Simon Jeffery, President of SEGA of America, Takashi Iizuka, Game Director, SEGA Studio USA and Sonic The Hedgehog on behalf of SEGA of America, Marty O’Donnell of Bungie Studios, for Halo, Bill Trinen, associate localization producer at Nintendo of America, for Link and Shigeru Miyamoto, and Mario and Nolan Bushnell in person.

“Video game sales have eclipsed Hollywood box office revenue and it’s time that those who aren’t aware of this stand up and take notice, or fail to do so at their own peril,” said Honorable Mayor Newsom to a crowd of both gamers and press. “San Francisco recognizes Walk of Game Day to honor and celebrate the incredible achievements made by video game icons and pioneers, and we are extremely proud to finally have a Walk of our own to honor these accomplishments.”

The top four Games/Characters and the top two lifetime achievers were voted in by gamers worldwide at www.walkofgame.com and received a 24"x 24", customized star installed on the floors of Metreon, a 350,000 square-foot entertainment center in downtown San Francisco. 2006 nominations will be announced in late 2005.

“The overwhelming response to Walk of Game has exceeded our expectations in every way,” said Archie Elwell, VP of Brand and Business Development at Metreon. “We are humbled by the collective input from the gaming community, the City of San Francisco, the Game Developers Conference, and wish to thank everyone who helped us inaugurate the first physical landmark for the video game industry.”

Additional information about Walk of Game can be found online at www.WalkOfGame.com.

About Metreon
Metreon is a 350,000 square-foot entertainment complex located at Fourth and Mission streets in downtown San Francisco.

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